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Torf Corporation at Cosmoprof Bologna 2017

For the past 50 years Cosmoprof Worldwide Bologna has been one of the world’s leading events for cosmetic business professionals and an international networking platform for the cosmetics and wellness industry. This is why we could not miss the opportunity to attend and present our offer among other major market players.

Our stand was located in the national pavilion, surrounded by other Polish companies. During this year’s edition we promoted our unique cosmetic products and toothpastes. As one of the leading manufacturers of oral hygiene brands in the Central and Eastern Europe, we exhibited some of our product novelties in this category including the Intelcalc brand – a unique line of fluorine-free toothpastes recommended for the whole family, diabetics, smokers and people who use dentures and other orthodontic appliances. We also presented our clients with other unique product lines including sebio dermo face designed for oily and problematic facial skin – one of the domestic sales leaders in this product category which has enjoyed high customer ratings for many years and received a number of prestiguoius awards including Instyle Best Beauty Buys 2016, Golden Otis Trust Award 2013 and Pearls of the Cosmetic Market 2012.
Cosmoprof was also a great opportunity to showcase our latest face and body launches such as tołpa: green and Skin In The City.

For many years Cosmoprof has been one of the biggest events in the industry and a must-attend for all major players intending to presents their product portfolios and monitor the latest market trends. This year the event enjoyed a high turnout of exhibitors and visitors, proving the strength of the global cosmetic industry. Compared to other nations, Poland did extremely well in the exhibition partly due to exceptionally well designed and managed concept of an integrated national stand construction hosting all domestic manufacturers under one common banner. Polish exhibitors were also supported by the Go to Brand program implemented by the Ministry of Economy. This clearly shows that our cosmetic industry is one of the essential pillars of the economy. This is something we often hear in our informal talks with clients from other countries – says Paweł Pietruszka, Sales Director at Torf Corporation.

In recent years Torf Corporation has shown a dynamic development of its domestic and export sales with a stable growth of the export share. This is why participation in high-potential industry events such as Cosmoprof is one of our current priorities. We are already looking forward to the next year’s edition.

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